1.Advertising of Wedding Exposition on portal websites:
　　 The targeted visitors of the Wedding Exposition are net-surfers, and hence the broad, systematic, long and deep advertising activities on portal websites is the most important means of promotion. The organizing committee will lay great emphasis on this aspect.
［Six portal websites］
　　 Sina, Sohu, Tencent, Yahoo, Netease and Tom.
>>Mode of advertising: Synchronized video reports and activities about the Wedding Exposition will be put up in the news channel, women channel and fashion channel of those portal websites from November to the beginning of the exposition. Besides, the picture-link to the website of the Wedding Exposition will be placed on the home page of the portal websites one week before its opening.
［Fashion websites］
　　 Fashion Magazine, E-fashion, Pacific Women’s Fashion, Fashionable Life, Oriental Fashion, China Garment Online and Elaborate Works.
>>Industrial and professional websites: ChinaGeneral Chamberof Commerce, China Association of Social Works, Wedding Fashion, China Beauty-salon Online, China Real Estate Online, China Jewelry Online, China Wedding-Garment & Wedding-Photography Online, China Constructional Furnishing Online, China International Garment Online, China Cosmetics Online, China Professional Photo-developing Online, China Tourism Online, China Wedding-Garment Exposition Online.
>>Mode of advertising on fashion and industrial websites: News, column establishment, picture-advertisement, obvious title-link to the website of the Wedding Exposition.
>>Time: From November to the opening of the exposition.
［Hot online forums］
　　 Sohu Community, Sina Community, 55BBS, Tianya, Kaidi, Huajiaxipu, Xici, Maopu, Xilu, Club Paopao, Shuimu Qinghua, Xingzhe Huwai, Maibuzhe Huwai, Sports Club, Gaoshan Huwai, Huasheng, Xinhua Online.
>>Mode of advertising: The fixed advertisement on the first column and the link to the website of the exposition.
>>Time: From November to the opening of the exposition.
2. TV Advertisement
［News］
　　 CCTV-1 30mins’ News, CCTV-2 News List, Business News, CCTV-9 China Finance, BTV-1 Evening News, Attention, BTV-5 Beijing Business News, CNN, TTV Japan, Asahi TV, Seoul TV, French Channel2, AP Global News, German Channel1, German Channel2.
>>Mode of advertising: Civil news, business news, pre-exposition news, in-exposition news.
>>Time: From November to the last week of the exposition, 2 or 3 times at every TV station.
［Fashion］
　　 CCTV-4 Oriental Fashion, CETV-1 Life Paradise, CETV-3 Fashion Follow me, BTV-2 Daily Culture Coverage, BTV-7 Fashion Show, Fashion Vanguard, Guangxi STV Fashion China, Tourism STV Global Fashion, Garment Precursor, Zhejiang STV Trip to Entertainment & Fashion, Phoenix TV, Taiwan ET, Asahi TV, Korea Culture TV.
>>Mode of advertising: Fashion news coverage, special topic, continued report, advertisement, and exposition live show.
>>Time: From November to the two months after the exposition.
3. Printed media
［News］
　　 People’s Daily, Economic Daily, China Consumers, China Quality, China Entrepreneurship, 21 Century Business News, Southern Weekend, Yangcheng Evening News, Xinmin Evening News, Beijing Evening News, and dailies of several provincial capital cities, evening newspapers of several provincial capital cities, Sankei News China Branch, NY Times Beijing Branch, AFP Beijing Branch,Newsweek Beijing Branch, AP Beijing Branch, Kyodo News Beijing Branch, Jiji News Beijing Branch, Telegraph, The Tims,The Australian.
>>Mode of advertisement: Social or business news, special topic or exclusive interview, pre-exposition news, in-exposition news.
>>Time: From November on, 2 or 3 times per week until one week after the exposition.
［Fashion and industrial news］
　　 China Garment Newspaper, China Beauty-salon Newspaper, Shopping Guide, Jewelry & Fashion Newspaper, Beijing Evening News, Beijing Morning News, Legal News, Jingbao News, Jinghua Times, New Beijing Times, and fashion edition of big provincial newspapers, Ruili, Fashion, Bride, Lover’s Fashion, Wedding & Family.
>>Mode of advertising: Wedding & fashion special topics, interview of people, advertisement, and exposition live news.
4. Broadcast
［News］
　　 Voice of China, Voice of Business, Voice of Huaxia, News Broadcast, US National Broadcast, Italian Broadcast & TV, Italian Ansa News, ABC, NHK China Branch.
>>Mode of advertising: Civil or business news, special topic or exclusive interview, pre-exposition news and exposition live news.
［Fashion］
　　 Voice of City , Beijing Life, Entertainment Broadcast
>>Mode of advertising: Wedding and fashion topics, interview of people, advertisement.
5. Bus-TV
　　 All TV sets in the buses of Beijing will play the advertisement of “China International Wedding Exposition——the Modern Fashion” on rush hours.